SEO Training Center in Uttara Dhaka Bangladesh
SEO Training Center In Uttara Dhaka Bangladesh
| CLASS | SUBJECT MATTER |
|---|---|
| DIGITAL MEDIA BASICS | |
| 1 | Introduction to Digital Marketing How to structure your marketing plan How to segment your audience How to segment your channels Home Work |
| WEBSITE OPTIMIZATION AS A MARKETER | |
| 2 | How website should look like from Marketing point of view Content Structure How to Audit Tools and Resources Home Work |
| SEARCH ENGINE OPTIMIZATION | |
| 3 | What is SEO and how it works? How Search Engine Works An overview of the SEO process Important SEO terms 1 (keyword, PR, AR) Important SEO terms 2 (Backlink, No follow, Anchor Text ) Important SEO terms 3 (PA, DA, SERP, Domin Age, Whois ) |
| ON PAGE SEO | |
| 4 | Overview of on page factors How to Identify on page SEO problems & solution How to Check the Duplicate Contents of a Website How to Check Page Load Speed and Fix How to Use Google Analytics How to Use Google Webmaster Keyword Density and Internal Linking |
| KEYWORD RESEARCH | |
| 5 | Overview of Keyword Research How to brainstorm keyword Ideas Product Name vs Information Keyword Things to look at During Competition Analysis How to do the competiton analysis with long tail pro How to do the keyword research for a niche site |
| OFFPAGE SEO | |
| 6 | Best and Smart Practice of Link Building Competitor Analysis Tools and Resources Home Work |
| OFFPAGE SEO PART 1 | |
| 7 | Introduction With off page SEO and different link building techniques. Explanation of tiered link building technique. How to Build Links via Blog Comment Forum Link Building- Step by Step How to Build Links from Social Bookmarking Site |
| OFFPAGE SEO PART 2 | |
| 8 | Content creation process for web 2.0 and best practices How to Build Links from Web2.0 Sites and Best Practices How to Build Directory Submission Links Article Directory and PDF Sharing Link Building How to Build Press Release and Audio Sharing Link |
| ADVANCED LINK BUILDING (PART 1) | |
| 9 | Overview: What is Competitor Analysis and Why It is Important? Step by Step process to do competitor Analysis |
| ADVANCED LINK BUILDING (PART 2) | |
| 10 | Importance of Guest Posting – Does it Really Work for Niche Site? How to Find Potential Niche Relevant Guest Post Opportunities? What to check before pitching guest post topics How to Pitch to the guest posting prospects Case Study- How We Achieved a Guest Post Link from a DA 82 Site |
| SOCIAL MEDIA MARKETING | |
| 11 | Social Media Marketing (Organic) How Social Media works Opportunities Why Content Goes Viral? Tools and Resources Audience Research |
| Facebook Marketing | |
| 12 | Define & Differentiate Marketing & Branding. Define Facebook Marketing. Advantages of Advertising on Facebook . Comparison between Facebook advertising & Google Adwords Advertising. Grow your Glocal (Global+Local) Business leveraging the power of Facebook ads |
| Setting Up Business page & Business Account | |
| 13 | Setting up Facebook page. Concept of Vanity URL. Creating Facebook Business Account. Integration of account information & Credit card data into Facebook. The most appropriate billing method for Bangladeshi advertiser. Limitation of Facebook Ad Account. |
| Discover Your Target Market | |
| 14 | Concept of Target Market & Demography. Target Marketing Segmentation. Concept of Pareto Analysis. Broad Vs Narrow Target Segment. Create different types of audience based on your market segment. Concept of audience overlapping |
| Email Marketing | |
| 15 | Email Marketing Concept Lead Collection Email Best Practice Segmentation Strategy |
| Tools and Resources | |
| 16 | Email Campaign Setup Report and Analysis Home Work |
| Google Analytics & Webmaster | |
| 17 | Analytics and Webmaster Tool Basic Goal and Event Tracking Advance Practice Backlink Analysis Data Analysis Home Work |
| Google Adwords and Display Ads | |
| 18 | Google Adwords Basic Why Adwords Live Campaign Setup Best Practice Tools and Resources Home Work |
| YouTube Marketing | |
| 19 | Why Video Marketing? YouTube Content Creation Keyword Research Tools and Resources |
| 20 | Optimize YouTube Channel Like a PRO YouTube Ranking Factors Research and Analysis Conversion Related Tips, Quick Money Generate Tips Home Work |
| Mobile Marketing | |
| 21 | Difference Between Email and SMS Marketing Similarity Between Email and SMS Marketing Best converting SMS Strategy for Long Run Home Work |
| Content Marketing | |
| 22 | How to be viral With Content Advantage of Blogging How to Generate more Shares and Engagements Home Work |
| Bidding & Budgeting | |
| 23 | Setting & Managing Bids, Setting & Managing Budgets. Impacts on Ranking, Best Practices. Performance Monitoring & Conversion Tracking. How Google Measures Performance, Troubleshooting, Optimization Performance. |
| Earning Scopes With Your Digital Marketing Skills | |
| 24 | How Can We Earn as a Digital Marketer What is Passive Income What Next? Exam |
- category: